Official Instagram API integration

Professional Instagram publishing, organised around consent.

Novas connects an eligible Instagram Business or Creator account through the official Instagram API. The account, content choices, publishing evidence, and timestamped insights stay inside the verified creator’s isolated workspace.

What the connection is for

A narrow purpose for every provider permission.

Professional account mapping

The creator authorises and selects the exact Business or Creator account stored in their own workspace.

Confirmed media publishing

Supported images, carousels, Stories, and short-form video are validated before an explicit publish confirmation.

Historical insights

Account and post observations are stored with their source and capture time so delayed values are never presented as live.

Permissions and formats

Only what the product needs. Nothing hidden in the background.

instagram_business_basic
instagram_business_content_publish
instagram_business_manage_insights

Supported product formats

Single imageCarouselStoryShort-form video

Safeguards that stay visible

  • Only eligible professional accounts can use the direct connector.
  • The current provider publishing limit is checked before a media container is created.
  • Processing media remains processing until the official API confirms publication.
  • Unsupported formats stay available through the assisted workflow.

Encrypted, owner-scoped access

Long-lived token material is encrypted server-side and is never returned to browser state or logs. Disconnect removes the grant and restores assisted publishing without deleting the creator’s local content.

No invented engagement data

Every account and post observation is stored as an immutable provider snapshot with a UTC capture time. Missing or delayed values stay absent instead of being replaced with fake zeroes.

Your content stays yours.

Create a verified account, then connect only the profiles you own and choose to manage with Novas.